Compare
Managing your Google Business Profile yourself vs. hiring it out
The honest page: what the work actually is, so you decide with open eyes.
You can. Here is the weekly checklist — real, printable. Most owners do it for three weeks. If you're the exception, keep going and don't hire us.
What it does
- Costs nothing but your hours
- Keeps your voice on everything, unfiltered
- Teaches you the terrain your customers search on
- Reacts instantly — when you're actually on it
What it doesn't
- Survive week three — the 45-minute post loses to every job and invoice
- Answer reviews on your busiest weeks, which is when they land
- Notice category and hours drift — nobody audits their own setup
- Show you a rank grid, so you never know if any of it worked
- Cover your peak season — the exact stretch when the profile matters most
Side by side.
| Doing it yourself | LeadsPass | |
|---|---|---|
| The weekly post | 45 minutes you don't have | Written, read by a person, scheduled |
| Photos | When you remember | Geotagged, on a schedule, all year |
| Review replies | Busy weeks lose days | Same day, in your voice; sensitive ones approved by you |
| Review requests | Awkward to remember to ask | Texted after every job |
| Categories & hours | Set once, drift forever | Checked monthly |
| Rank | Unknown | Block-by-block grid |
| Cost | $0, plus hours every single week | From $149/mo, with the 90-Day Grid Guarantee |
The weekly checklist (yours either way)
- Post once a week — a finished job, an offer, or a straight answer to a question customers ask. Attach a photo.
- Publish two or three geotagged photos from real jobs.
- Reply to every review within one business day, good or bad.
- Text a review request after every finished job, while the relief is fresh.
- Check the Q&A tab — answer new questions before a stranger does.
- Monthly: verify categories, services, hours, and service areas against reality.
- Monthly: search your trade from two different neighborhoods and write down where you show up.
Keep doing it yourself if…
- You've kept the checklist below for 90 straight days — genuinely, keep going
- Someone on staff owns it, with real hours attached to it
- You honestly enjoy this work
Start with us if…
- The three-week pattern sounds familiar
- Peak season eats whoever was supposed to be doing it
- You want the checklist done and someone who notices what a checklist can't
Before you ask.
The same clock we work on: fixing blocking issues moves things in weeks, competitive rank compounds over months, and review velocity is the fastest lever either way. The calendar doesn't care who does the work — only that it happens every week.
Sources
Facts verified 2026-08-24. Competitor features and prices change — if something here is out of date, tell us and we'll fix it.
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